A&H Public Relations Minor


Minor in Public Relations

	The mission of the Public Relations profession is to manage the reputation of organizations. The interdisciplinary Public Relations Minor is designed for students interested in gaining a basic understanding of the history, function, and tools of PR. The courses that comprise this minor are heavily focused on the development and application of skills utilized by PR professionals, as well as an understanding of theories and concepts necessary for critical analysis and creative thinking. The minor consists of 18 hours, which include 3 core courses. At least 15 hours for the minor must be upper division. This minor is for students who have a basic understanding of communication and/or business theory, in addition to effective writing skills. These courses contain a heavy writing component. These courses will not serve as remedial courses for students with writing problems or substitute for required courses in students’ majors. Students who select this minor must consult with the Faculty Adviser to the Public Relations Minor prior to completing 6 hours of course work listed in the program. The minor plan must be filed with the Degree Counselor in the College of Arts and Humanities and certified prior to application for graduation by the Dean of the College in which the major study is awarded. Students who are interested in this minor must have completed Composition I and II (ENGL 1301 & 1302) and Public Speaking (COMM 1315) with the grade of “C” or better. Furthermore, students must meet any prerequisite requirements for courses in their program.
		Students must complete the following required courses: COMM 3312 Media Newswriting and Performance COMM 3340 Public Relations Techniques COMM 4340 Public Relations and Advertising Criticism Students may select from the following courses: (Elective selection must be approved by the Faculty Adviser to the Public Relations Minor) ARTS 3361 Graphic Design ENGL 3301 Principles of Professional & Report Writing ENGL 3375 Writing in the Professions COMM 3310 Communication Theory COMM 3330 Techniques of Persuasion COMM 3380 Media and Technology COMM 4345 Intercultural Communication COMM 4350 Communication in Organizations COMM 4398 Applied Experience COMM 4399 Communication Internship SOCI 1342 Social Science Statistics SOCI 4445 Social Research Methods MKTG 3320 Basic Advertising MKTG 4330 Advanced Advertising Practices (Prerequisite MKTG 3320)	9 sem. hrs. 9 sem. hrs.
	University Catalog - Public Relations Minor